It's starting to feel like fall here in Los Angeles and I'm excited for the cooler weather. As fall approaches, I like to play with makeup looks. From red lips to jewel tone eyeshadow. Fall is the time I like to mix things up and experiment. So of course I'm excited for all the exciting new in beauty October 2017. Watch today's video to find out my picks for new in beauty October 2017 plus a sneak peak of the October beauty giveaway.


Each month I run a giveaway here for one lucky winner to win a big bag of beauty products. It's a way I like to give back to this amazing community and thank you for supporting my channel and blog. To qualify for the giveaway, make sure you are subscribed to my channel and sign up for my newsletters. Already done? Great! Confirm your entries below. There are bonus entries as well for better odds. I'm doing random daily Instastory giveaways over on Instagram so make sure to follow me and enter over there! 


There are so many new eyeshadow palettes that I'm excited for fall. Today I feature the new Charlotte Tilbury Instant Eye Palette and many more. I'm also excited about the new Charlotte Tilbury Instant Look In a Palette Smokey Eye Beauty exclusive to Beautylish. Mine is shipped and I cannot wait to receive it. Let me know in the comments if you'd like a full review and comparison of all the Charlotte Tilbury Instant Look In a Palettes. 

October Beauty Giveaway
October Beauty Giveaway


What are some of the fall makeup launches you're excited about? I know I have high hopes for Jouer's new foundation. In fact I just came home from dinner in Malibu celebrating the launch and cannot wait to test out the new foundation which launches October 17th. Seriously one pump will be more than you'll need to cover your entire face. I am always inspired by Christina's passion and dedication to only launch products she feels she can innovate. Listen to Christina's Interview on my podcast HERE


As I sit down each month to create New In Beauty, I am always overwhelmed with gratitude. It is because of you that I am able to do what I do full time. There has been so many amazing opportunities because of this community. Check out last month's giveaway post to read my thank you. While we slowly approach 100,000 over on YouTube, I am excited to celebrate with you. There is so much content that I want to create. So many ideas I'd love to make come to life and I know it'll happen thanks to you. 





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  1. Donita Solanky
    October 17, 2017 / 6:06 pm

    While ms CT looks amazing…can’t really afford her right now! But the Phy. Formula also looks awesome! Might just have to go get me some! Thank you Serein for all you do! Just entered the Give-away! Thank you so much for the opportunity (& the drooling that occurs;)!!) Good luck everyone! Love you Serein!!

    • October 18, 2017 / 10:59 pm

      Thank you so much for supporting and entering!

  2. Jo Vee (jo_v80)
    October 13, 2017 / 2:39 pm

    love your ”new in beauty picks” Sooooo much nice new stuff !

  3. maira arreola
    October 13, 2017 / 12:16 pm

    i love your channel, I can’t wait to try the highlighters.

  4. tina__em__
    October 13, 2017 / 6:20 am

    I hope Ulta is going to carry the Physicians Formula Highlighters and I hope they work on me. Would love to see you use the Zooeva palette in a tutorial or review. Thank you Serein.

    • October 18, 2017 / 10:58 pm

      Thanks for visiting the blog!

  5. Alexandria G.
    October 13, 2017 / 1:38 am

    I’m subscribed to your channels, newsletter, and pinterest. The physician formula highlighters really caught my eye and the way you described the formula makes me anxious to get to the store and purchase a couple! 🙂 I love how you focus on natural products and natural beauty. I’m all about using makeup to enhance features, instead of creating a whole new face. I purchase a lot of your recommendations, so thank you for your honest reviews!

    • October 18, 2017 / 10:58 pm

      Thank you so much! I know it’s not the popular trend, but I like what I do and I rather do what makes me happy and feel my best than follow all the trends. Plus I think most people prefer a bit less is more approach 🙂

  6. Windy Rungkat
    October 12, 2017 / 10:58 pm

    I do always enjoy your new in beauty. I like to knew many new beauty things and how does it works. Thank you for always bring the best review of it. Also for the amazing giveaway. 😍😍😍😍

    • October 18, 2017 / 10:57 pm

      thank you so much Windy!

  7. Delilah Solis
    October 12, 2017 / 8:12 pm

    Yas, please do a full review/tutorial om The Charlotte Tilburry palette!!! How does it compare to the naked palettes? Do I need it? LOL lobe your channel, IG and Blog!! Much Love, XOXO Delilah😍

    • October 18, 2017 / 10:57 pm

      So far I would say it’s very simple and easy. Not as versatile as the Naked palettes, but also good in it’s own right.

  8. Ashley Turpen
    October 12, 2017 / 6:41 pm

    Okay I know I probably have similar shades in other palettes but the Too Faced Just Peachy palette is calling my name every time I see it lol.

  9. Jody Araque
    October 12, 2017 / 3:13 pm

    I enjoy and appreciate your honest information on the products you present. Thank you Sereinwu!

  10. Penny
    October 12, 2017 / 11:17 am

    Love physicians formula and can’t wait to try these new highlighters. If you haven’t tried the other highlighters (shimmer strips) in the line (warm nude I think and the Bobbi brown looking one), TRY THEM! They are amazing as well.

    • October 12, 2017 / 11:42 am

      I love the new highlighters, Physicians Formula defiently makes great bronzers and highlighters.

  11. Guppy
    October 12, 2017 / 9:07 am

    I sure can verify I’m subscribed to a couple of your YouTube Channels, emailed newsletter and gave the vid a thumbs up! I LOVE the eyeshadow palette from Charlotte Tilbury.

    • October 12, 2017 / 11:42 am

      Yay! So happy to hear 🙂

    • October 18, 2017 / 10:56 pm

      Thank you so much for the support!

  12. Kudzai M
    October 12, 2017 / 6:46 am

    The VB Estee Lauder highlighter just looks luxurious and I have the just peachy palette! Probably my favorite right now! x

    • October 12, 2017 / 11:42 am

      I’m loving the VB Estee Lauder products I picked up. Pricey, but so beautiful and easy to use. Thanks for stopping by!

    • October 18, 2017 / 10:56 pm

      I’m obsessed with everything I got! It’s really good. So happy you are enjoying the Just Peachy Palette!

  13. April
    October 12, 2017 / 6:34 am

    I so want to try the physician formula! They look so freaking beautiful and pigmented. Thank you for another amazing giveaway too😍

    • October 12, 2017 / 11:41 am

      I’m really excited and happy about the Physicians Formula Highlighters! They are so good! Thanks for reading!

    • October 18, 2017 / 10:55 pm

      I’m so impressed with the PF highlighters, hope they hit shelves soon!

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