Urban Decay x Gwen Stefani


The beauty community has been anxiously anticipating the collaboration between Urban Decay Cosmetics and Gwen Stefani. I remember growing up listening to No Doubt and running around the house singing “I’m just a girl…” When I first heard about the collaboration, I was so excited! Then I told myself I DO NOT NEED another eyeshadow palette. RESIST!


After some resisting, I caved. During my recent trip to the mall, I spotted this beautiful neutrals palette from across the store. It was the last one. It was meant to be! I need it. I bought it. The packaging is gorgeous, just funky enough, but very sleek and classy. I particularly like the large mirror.

After the joy of taking it home and shooting a few photos for this post, I was a little underwhelmed with the pigmentation of quite a few of the shadows. In theory the neutral shades in the palette are gorgeous and I love neutral shadows, but I find a few of them to barely show up on my skin or my eyes. I still need to test out the shadows over a few different primers to see if the color pay off can be punched up a bit. Possibly using a few different brushes. The shadows are not bad, smooth, easy to use, just not quite the punch I was expecting.

row 1 (from top of palette)

row 1 (from top of palette)

The glittery shades like pop and baby are my least favorites. They go on a bit patchy, but this is my typical opinion for most Urban Decay shadows in this formulation. You can read my last post featuring Urban Decay for more.

row 2

row 2

row 3

row 3

The last three shades of the palette are the most pigmented with danger, 1987, and blackout. While packaging and color combination has me going crazy over this palette, after using it, I’m not overly impressed. I think if you are looking for a good versatile neutral palette, the Urban Decay Naked Palettes offer better versatility and quality. My favorite for my skin tone and coloring is the Naked 1.

I will defiantly give this palette a few more tries before my final thoughts, but right off the bat, I think I got suckered in with  the hype. It’s not a bad palette by any means! I actually think this is a great palette for natural looks and those who hate to blend. Although if you want a natural looking palette, danger and 1987 might never be used, which is why I would still recommend a Naked Palette.

There defiantly needs to be more testing and playing with the palette, but I wanted to get this post up for you incase you were waiting for swatches and an honest first opinion.

Will you be purchasing the palette? Have you already bought it? What do you think?



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  1. Elaine
    August 28, 2016 / 8:07 am

    I have to say, I love, love, LOVE this palette! The colors are really super pretty; love the compact & big mirror – and I was as surprised as anyone in regards to how really wearable/versatile this entire palette is! Sorry, I but I really had a different experience with this palette….

  2. Montse
    December 4, 2015 / 10:41 am

    I purchased this and I’m sooo happy with it. I get that this isn’t everyone’s type of pallete but the fact that Gwen did everything from packaging and picking colors, this is literally her in a pallete. She isn’t known for colors that are very out there, from what I know she does a lot of smokey looks. After watching coffee break with Dani, she sold me. Mostly because if you’re a fan of Gwen, you need this pallete.

    • Serein Wu
      December 4, 2015 / 1:38 pm

      Hi Montse- Thank you so much for reading and commenting. I agree that I love the palette for very natural looks and it’s perfect for that reason, but I was just a little bummed that the shadows didn’t come off as pigmented as the Naked palettes. Now if you are a fan of Gwen, yes this palette is defiantly a must have for your collection. Thank you so much for sharing! Love Dani! Honestly why I bought it, her video sold me, lol.

  3. December 4, 2015 / 10:29 am

    I’ve been wanting to try this!!! xo

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